Posts Tagged ‘sales acceleration’

BarcaTech Invites RFP For Knowledge Process Outsourcing

March 10, 2010

Companies who rely on quantitative and qualitative data for their decision making can now approach BarcaTech with all their data collection and analysis requirements. The key knowledge process outsourcing deliverables offered by Barcatech go beyond product launch and measuring customer responses, they are used for market assessment and also to understand the effects of all the marketing inputs across the
life cycle of a product or a brand.

Access to information is what separates the market leaders from their competition. Access to accurate and necessary information provides clients with actionable insights which will allow them to gain an edge over their competition and also achieve their organizational benchmarks.

Every requirement is unique and a lot of focus will be put on clients specific needs. BarcaTech begins by learning about the client’s company and also the surrounding business environment to understand the dynamics of the line of business. The key offerings are mentioned below but are not limited to:

Primary and secondary data collection | Market Entry Studies | Market Expansion Studies |Competitive Landscape | Regulatory Impact Assessment | Business Partner Identification and Assessment | Company & Executive Profiles | Vendor Identification and Assessment | Product And Service Mapping.

BarcaTech’s expertise in online/ field consumer surveys and one-on-one interviews has earned it a position of a premium knowledge process outsourcing destination. Clients can also send enquiries for Brand awareness and Product Attribute Perception Studies.

Using the Full time employee model, clients can reduce their research cost by 65%. To learn more about the company and it’s key knowledge process outsourcing deliverables please visit www.barcatech.com/knowledge_process.html and fill out the form with specific project requirements or contact:

Mr. Salil Modak
Phone: 630-780-4489
Email: sales@barcatech.com
Website: http://www.barcatech.com

Is Your Lead Generation Program Bleeding Your Company From the Inside?

March 10, 2010

Lead generation is amongst one of the most outsourced business functions today. There are many lead generation/telemarketing companies telling you how beneficial and time saving it will be should you decide to outsource your ‘not so important’ aspect of generating sales leads to them and instead you should just focus on closure of deals.

Lead generation is not only about saving money and time; it’s about making an everlasting first impression. Many companies have outsourced the most vital aspect of creating the first impression to an outside vendor who neither understands the company’s core values nor its products. A lead generation executive is the face of your company at your client’s end and there is more to lead generation than just reading out a cold call script like a no brainer. Any Lead generation program will give you good result for a short period of time. It’s in the long run that you will realize how effective it really has been.

The tele-marketing sales industry has thrived on the prospects of volume. You are ultimately made to believe that more volume of calls & more volume of emails will yield more positive results. Anybody who has been in sales function for a long period of time will tell you that it is not the truth. The idea behind a lead generation program is a genius one. Same cannot be said about the methodologies used by many lead generation vendors. You trust your vendors with the two most important things in your company’s lifetime. The first is your company’s brand name and the second your product or service. You have build your company from ground up, spent many years to create a brand image and to develop expertise to build its premium offerings. Many mass emailing software used by the vendors to achieve volume email campaigns backfire when the clients’ domain name, which is temporarily used by the vendor, gets blacklisted as spammers. The hundreds of scripted calls made by your vendors’ everyday is only irritating your potential customers and pushing them further away from you. DO NOT dent your long term prospects; the volume game is no longer the solution.

These invaluable assets should not be entrusted with a vendor whose sole objective is to only make some quick bucks off of you while they can. Instead the only criterion for vendor selection should be the amount of care and pride the vendor can put into delivering your offering, like it was their own.
We understand that the real profit does not lie in realizing quick sales; it lies in building long term business relationships and in repeat business. We breed a culture where our sales executives don’t feel that they are working for a third party. Instead they are made to believe that our success is directly proportional to success of our client. Our lead generators dwell on the philosophy of quality and NOT quantity.

Partner with a company which takes equal pride in promoting your offering just as you do. You will be overwhelmed by the positive response generated by Barcatech’s unique lead generation program. We put immense amount of effort in creating that first, long lasting impression. We respect the amount of time you have spent in building a name for your product and services and it shows in the care that we put in while using your name, and back it up by making highly effective sales calls and generating value leads.

I am Sales manager for http://www.barcatech.com. It is a global market research and sales acceleration company specializing in lead generation.

Name: Salil Modak